Boost Your Sales: Connect Your Etsy Shop to Facebook and Instagram Shops

Table of Contents

1. Introduction
2. Log into the Meta Business Suite
3. Creating a Facebook Store
   1. Linking Facebook and Instagram Stores
   2. Accessing Commerce Settings
   3. Adding and Creating a New Domain
4. Verifying Domain and Connecting Everything Together
5. Adding Listings to the Catalog
   1. Manual Item Addition
   2. Copying and Pasting Listing Details
   3. Uploading Item and Checking Details
6. Optimizing Website Links for Customer Convenience
7. Conclusion

Introduction

In this guide, we will learn how to connect and link various online platforms such as Facebook, Instagram, and Etsy. By following these step-by-step instructions, you will be able to set up a Facebook store and an Instagram store, connect them to your Etsy shop, and easily manage your products across different platforms.

Log into the Meta Business Suite

To begin the process, you need to log into the Meta Business Suite. This is where you will handle all the necessary steps to create and manage your online stores. Once logged in, navigate to the relevant sections to start the linking process.

Creating a Facebook Store

Linking Facebook and Instagram Stores

First, ensure that your Facebook and Instagram accounts are linked together. In the Meta Business Suite, go to the "Commerce" section and make sure both Facebook and Instagram are linked on the dashboard.

Accessing Commerce Settings

In the Meta Business Suite, you will find the "Settings" tab located in the lower left corner. Click on it to access various business settings. From there, select "Brand Safety" and click on "Domains."

Adding and Creating a New Domain

To connect your Etsy shop to your Facebook and Instagram stores, you need to add a new domain. Use the official domain for your Etsy shop, which should be your shop name followed by ".etsy.com." After adding the domain, Facebook will provide you with a meta tag. Copy this tag and proceed to the next steps.

Verifying Domain and Connecting Everything Together

Navigate back to your Etsy store and go to the settings on the left side of the page. Click on "Facebook Shops" and paste the previously copied meta tag into the designated field. Press "Connect" and then return to the Commerce Manager. Finally, click on "Verify Domain" to complete the verification process and connect all platforms.

Adding Listings to the Catalog

Manual Item Addition

Once the linking process is complete, it's time to add listings to your catalog. In the Meta Business Suite, go to your catalog management and select "Add Item."

Copying and Pasting Listing Details

For each listing, copy and paste the relevant information such as title, description, and price. Make sure to use the same Etsy shop link that was used during the domain verification process.

Uploading Item and Checking Details

After entering the necessary details, upload pictures of the item and any additional information. Review all the details to ensure accuracy and completeness. Once finished, save the item to your catalog.

Optimizing Website Links for Customer Convenience

By default, the website link associated with your listings will take customers to your entire shop. To enhance the shopping experience, you can modify the link to direct customers straight to the specific listing. Copy the tail end of the link from the URL and edit each listing, replacing the default link with the modified one.

Conclusion

Congratulations! You have successfully connected your Etsy shop to your Facebook and Instagram stores, and learned how to add listings to your catalog. By optimizing website links, you can provide a seamless shopping experience for your customers across various platforms. Enjoy managing and expanding your online presence!

Embedding Your Etsy Shop into Your Facebook Store

In this guide, we will discuss how to embed your Etsy shop into your Facebook store and Instagram store. By following these steps, you will be able to connect your Etsy shop to Facebook and Instagram, allowing customers to easily shop for your products directly from these platforms.

Step 1: Logging into the Meta Business Suite To begin the process, you need to log into the Meta Business Suite. This is the central platform where you can manage your online stores. Once logged in, navigate to the relevant sections for creating a Facebook store and an Instagram store.

Step 2: Linking Facebook and Instagram Stores Ensure that your Facebook and Instagram accounts are already linked together. In the Meta Business Suite, go to the "Commerce" section and make sure both Facebook and Instagram are linked on the dashboard. This will enable seamless integration between the two platforms.

Step 3: Accessing Commerce Settings In the Meta Business Suite, locate the "Settings" tab in the lower left corner. Click on it to access various business settings. From there, select "Brand Safety" and click on "Domains." This is where you will add and create a new domain for your Etsy shop.

Step 4: Adding and Creating a New Domain To connect your Etsy shop to your Facebook and Instagram stores, you need to add a new domain. The official domain for your Etsy shop should be in the format of "yourshopname.etsy.com." After adding the domain, Facebook will provide you with a meta tag. Copy this tag for the next step.

Step 5: Verifying Domain and Connecting Everything Together Go back to your Etsy store and navigate to the settings on the left side of the page. Click on "Facebook Shops" and paste the previously copied meta tag into the designated field. Press "Connect" and then return to the Commerce Manager. Finally, click on "Verify Domain" to complete the verification process and connect all the platforms together.

Step 6: Adding Listings to the Catalog Once the linking process is complete, you can start adding listings from your Etsy shop to your catalog. In the Meta Business Suite, go to your catalog management and select "Add Item." This will allow you to manually add items to the catalog.

Step 7: Copying and Pasting Listing Details For each listing, copy and paste the relevant details such as the title, description, and price. It is important to use the same Etsy shop link that was used during the domain verification process. This ensures consistency and accuracy across platforms.

Step 8: Uploading Item and Checking Details Once all the information is entered, upload pictures of the item and any additional details. Review all the details to ensure accuracy and completeness. Once finished, save the item to your catalog. Repeat this process for each listing you want to add to your Facebook and Instagram stores.

Step 9: Optimizing Website Links for Customer Convenience By default, the website link associated with your listings will take customers to your entire Etsy shop. To enhance the shopping experience, you can optimize the links to direct customers straight to specific listings. Copy the tail end of the link from the URL and edit each listing, replacing the default link with the modified one.

Step 10: Finalizing the Process Congratulations! You have successfully embedded your Etsy shop into your Facebook store and Instagram store. Your customers can now easily discover and shop for your products directly from these platforms. Make sure to regularly update your catalog and engage with customers to maximize the potential of your online stores.