Discover the Best Bath Bombs on Etsy!

Discover the Best Bath Bombs on Etsy!

Table of Contents

  1. Introduction
  2. Review of Etsy Shop
  3. The Importance of Winner Products
  4. Improving Product Listings
    • 4.1 Adding Keywords
    • 4.2 Targeting Gift Keywords
    • 4.3 Enhancing Product Photos
  5. Conclusion


In this article, we will be reviewing an Etsy shop that sells various types of candles. We will analyze the sales and product offerings of the shop in order to understand what makes a successful product on Etsy. Additionally, we will provide some recommendations on how to improve the product listings for better visibility and sales. Let's dive in!

Review of Etsy Shop

The Etsy shop we will be reviewing is called "Honor the Occasion," run by Kim from Lady Lake, Florida. This shop offers a variety of candles, including cucumber cat candles and soy candles. With 22 sales already, it's worth looking into what has been successful for this shop and identifying any areas for improvement.

The Importance of Winner Products

It's important to recognize and capitalize on the products that bring consistent sales to your Etsy shop. These "winner products" can significantly contribute to the growth of your sales. Creating successful products takes time and effort, so it is advisable to keep these products in your shop and not remove them, even when introducing new seasonal products.

Improving Product Listings

A key aspect of improving your Etsy shop's visibility and attracting potential buyers is optimizing your product listings. Here are some strategies to consider:

4.1 Adding Keywords

Keywords play a crucial role in helping buyers discover your products. By strategically adding relevant keywords to your listing titles, you can increase the chances of your products appearing in search results. Consider using variations of keywords, such as "bath bomb lemon drop" and "lemon drop bath bomb," to cover different search queries. Additionally, you can explore related keywords by conducting a Google search and analyzing the related search suggestions.

4.2 Targeting Gift Keywords

Expanding your keyword selection to include gift-related keywords can be beneficial, especially if you have a product that would make a great gift. Keywords like "girlfriend gift bath bomb" or "anniversary gift for her" can attract buyers looking for unique and thoughtful presents. By aligning your product with potential gift ideas, you can attract a wider range of customers.

4.3 Enhancing Product Photos

Product photos are an integral part of capturing the attention of potential buyers. To make your product listings more engaging, consider the following:

  • Include a variety of photos, showing different angles, packaging, and context.
  • Showcase the product broken in half to reveal its inner workings.
  • Feature the product in someone's hand to provide a size perspective.
  • Consider staging the photos in a bathroom setting, near a bathtub or other relevant props.
  • Display the ingredients of the product directly in the photo for easy reference.

By incorporating these suggestions, you can create visually appealing product listings that attract attention and keep buyers engaged.


Optimizing your Etsy shop is essential for driving sales and growing your business. By reviewing successful shops, analyzing sales data, and implementing strategies like adding keywords and enhancing product photos, you can improve the visibility and appeal of your listings. Remember to continuously monitor and adapt your approach based on customer feedback and market trends. Happy selling on Etsy!


  • Review of an Etsy shop selling candles
  • Importance of identifying and keeping "winner products" in your shop
  • Strategies for optimizing product listings on Etsy
  • Adding relevant keywords to increase visibility in search results
  • Targeting gift-related keywords to attract a wider customer base
  • Enhancing product photos to capture buyers' attention and interest


Q: How can I identify my "winner products" on Etsy? A: Pay close attention to sales data and identify products that consistently generate sales. These are your "winner products" that you should keep in your shop.

Q: What is the significance of adding keywords to product listings? A: Adding keywords helps improve the visibility of your products in search results, increasing the chances of attracting potential buyers.

Q: Are there any specific gift keywords I should consider targeting? A: It depends on your product. Consider keywords like "gift for girlfriend," "anniversary gift for her," or other relevant phrases that align with your product's qualities.

Q: How can I enhance product photos to make them more appealing? A: Include a variety of photos showing different angles, context, and packaging. You can also showcase the product broken in half and provide photos that demonstrate the product in a bathroom setting or someone's hand.

Q: Should I continuously update my strategies based on market trends? A: Yes, it is important to stay informed about market trends and adapt your strategies to meet changing customer preferences. Regularly evaluate and update your approach to maintain a competitive edge.

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