Discover Top-Selling Products on Etsy

Discover Top-Selling Products on Etsy

Table of Contents

  1. Introduction
  2. Best-Selling Products on Etsy
    1. Seeds and Plants
    2. Stationery
    3. Scent Supplies
    4. Baking Supplies
    5. Hair Accessories
    6. Patterns
    7. Crystals
    8. Masks
    9. Weddings and Occasions
    10. Stickers
    11. Personalized Gifts
    12. Digital Clipper and Presets
    13. Fabric Supplies
    14. Jewelry
    15. Jewelry Supplies
  3. Key Observations of Top Etsy Sellers
    1. Selling Supplies
    2. Trendy and In-Demand Products
    3. Effective Marketing Strategies
  4. Conclusion

Best-Selling Products on Etsy: Insights from Top Sellers


If you've ever wondered what the best-selling products on Etsy are, you've come to the right place. In this article, we will explore the top 100 Etsy shops and uncover the trends and strategies that have contributed to their success. By understanding what these top sellers are doing right, you can gain valuable insights to apply to your own Etsy shop. So, let's dive in and discover the best-selling products on Etsy.

Seeds and Plants

Starting off our list at number nine are shops selling seeds and plants. While this category may not be as prominent as others, it still attracts customers looking for gardening supplies. Whether it's for their own personal use or for creating homemade soap or candles, buyers are finding value in these nature-inspired products.


Next on the list is stationery. With a focus on creativity and personal expression, stationery products have found a place in the hearts of Etsy shoppers. From unique notebooks to intricate greeting cards, these sellers cater to those who appreciate the art of pen and paper.

Scent Supplies

Following stationery, we have scent supplies. These products, often used in soap and candle-making, offer buyers the opportunity to add a personal touch to their self-care routines. The demand for high-quality scent supplies has made this category an attractive choice for many Etsy sellers.

Baking Supplies

Moving on to number eight, we come across baking supplies. As more people explore their culinary skills at home, the need for baking essentials has surged. From cookie cutters to cake molds, these shops provide buyers with the tools they need to create delicious treats with a homemade touch.

Hair Accessories

Another category that has gained popularity among Etsy shoppers is hair accessories. From handmade hairpins to stylish headbands, these shops offer unique and trendy options for those looking to enhance their hairstyles. The wide variety of designs and materials make this category a hit among buyers.


Crocheting, knitting, and embroidery enthusiasts will be pleased to know that patterns are also in high demand on Etsy. By offering easy-to-follow instructions, these sellers cater to crafters who enjoy creating their own unique projects. The popularity of patterns shows that many Etsy buyers are eager to unleash their creativity.


Crystals have long been associated with spirituality and personal well-being. In recent years, their popularity has skyrocketed, with Etsy serving as a hub for crystal enthusiasts. Whether it's for home decor or spiritual purposes, shops offering a diverse range of crystals have found success on Etsy.


The ongoing pandemic has brought a surge in demand for face masks, making them a prominent category on Etsy. While many shops have expanded their product offerings to include clothing and accessories, masks remain a staple in their inventory. Offering both style and functionality, these sellers have adapted to the changing needs of buyers.

Weddings and Occasions

For those planning a wedding or celebrating a special occasion, Etsy provides a treasure trove of unique and personalized options. From wedding invitations to party supplies, the shops specializing in weddings and occasions cater to individuals looking for that extra touch of magic on their special day.


Stickers have become a popular form of self-expression, allowing people to personalize their belongings with unique designs and messages. Etsy's platform offers a plethora of sticker options, ranging from cute and whimsical to bold and inspirational. For sticker enthusiasts, Etsy is a paradise where they can find the perfect design for every occasion.

Personalized Gifts

One of the top-performing categories on Etsy is personalized gifts. Whether it's a customized necklace, engraved photo frame, or monogrammed accessory, buyers are drawn to the idea of giving a gift that is truly unique and meaningful. These shops excel in offering customized options that leave a lasting impression.

Digital Clipper and Presets

In the digital age, photographers and content creators are always on the lookout for tools that can enhance their images. Digital clipper and presets, specifically designed to streamline the editing process, have become essential for many creatives. Etsy shops offering these digital products cater to a niche audience seeking to elevate their visuals.

Fabric Supplies

Crafters and DIY enthusiasts rely on fabric supplies to bring their creative visions to life. From zips and thread to unique fabrics and trims, the shops specializing in fabric supplies provide an extensive range of options for every project. Their presence in the top 100 Etsy shops demonstrates the demand for quality materials within the crafting community.


It comes as no surprise that jewelry occupies a significant portion of the top-selling products on Etsy. Finished jewelry, from necklaces to earrings, appeals to buyers looking for ready-to-wear pieces. With a wide range of styles and designs, these shops cater to the diverse tastes and preferences of jewelry enthusiasts.

Jewelry Supplies

While finished jewelry dominates the market, jewelry supplies are also in high demand among Etsy sellers. From chains and clasps to gemstones and findings, these shops serve as the go-to destinations for jewelry makers. The availability of quality supplies contributes to the thriving jewelry-making community on Etsy.

In conclusion, the top-selling products on Etsy span a wide range of categories, each appealing to different niches and interests. From handmade crafts to personalized gifts and supplies, Etsy provides a platform for sellers to thrive and buyers to find unique and meaningful products. By analyzing the success of the top 100 Etsy shops, we can identify trends, adapt our strategies, and strive for success in our own Etsy endeavors.

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