Discover the Hottest Etsy Trends of 2020

Discover the Hottest Etsy Trends of 2020

Table of Contents:

  1. Introduction
  2. Etsy's 2020 Colour of the Year - Chartreuse
  3. Incorporating Chartreuse into Product Lines
  4. The Trend of High-volume Fashion
  5. Embracing 80's Fashion Trends
  6. Sourcing and Curating 80's-inspired Pieces
  7. Styling and Photographing 80's Fashion
  8. Hair Accessories: The Ode to the 80's
  9. Fun and Everyday Hair Accessories
  10. Selling Hair Accessories and Gift Ideas
  11. Conclusion

Article: Etsy's Trendiest Colors and Fashion Trends for 2020


Etsy is a popular online marketplace known for its unique and handmade products. Each year, Etsy trends experts identify the latest colors and fashion trends that will dominate the market. In this article, we will explore Etsy's 2020 Colour of the Year, chartreuse, and discuss how sellers can incorporate it into their product lines. Additionally, we'll delve into the trend of high-volume fashion, focusing on the resurgence of 80s-inspired styles. Finally, we'll explore the popularity of hair accessories and how sellers can capitalize on this trend. So let's dive in!

Etsy's 2020 Colour of the Year - Chartreuse

Chartreuse, a vibrant and bold green, has been chosen as Etsy's Colour of the Year for 2020. This color exudes energy and optimism, making it perfect for statement pieces. Chartreuse is a modern take on earth tones, offering a refreshing twist to traditional decor. Sellers have already started incorporating this eye-catching color into their product lines, from vases to pillows. Adding a pop of chartreuse can instantly transform an item into a statement piece, catching the attention of buyers.

Incorporating Chartreuse into Product Lines

To take advantage of the trend, sellers can strategically incorporate chartreuse into their product titles and tags. For example, using words like "chartreuse" or "neon" can help buyers find products in these trendy colors. Vintage sellers can also tap into the 80s fashion craze by referencing 80s fashion in their product descriptions. By aligning their product lines with the color and fashion trends, sellers can increase visibility and attract more buyers.

The Trend of High-volume Fashion

The 80s are making a comeback in a big way, and the trend of high-volume fashion illustrates this perfectly. Think shoulder pads, poofy sleeves, and structural elements like pleats. These iconic 80s trends are making their way back into fashion, offering a sense of nostalgia and boldness. Sellers can explore sourcing vintage pieces or creating modern takes on these styles to cater to the increasing demand.

Embracing 80s Fashion Trends

When working with 80s fashion trends, sellers have the flexibility to go all-in or incorporate smaller elements into their product lines. When sourcing items, look for blazers, items with shoulder pads, or pieces with pleats. These bold structural details, combined with vibrant tones, create a captivating look reminiscent of the 80s. Whether sellers curate vintage pieces or create their own clothes, there are numerous ways to embrace and incorporate 80s fashion in their offerings.

Sourcing and Curating 80s-inspired Pieces

To stay on-trend, sellers can scout for 80s-inspired items at flea markets, estate sales, or even online platforms. Blazers, dresses with shoulder pads, and pleated skirts can become staple pieces in their inventory. By sourcing and curating a collection of beautiful 80s-inspired pieces, sellers can cater to customers seeking a unique and nostalgic fashion experience.

Styling and Photographing 80s Fashion

When photographing 80s fashion items, sellers can enhance the nostalgia factor by styling their models and photos in an 80s-inspired manner. Experimenting with big hair, fun jewelry, and cinching dresses at the waist can create an authentic 80s vibe. By immersing the viewer in the overall aesthetic, sellers can better showcase their products and make them more appealing to potential buyers.

Hair Accessories: The Ode to the 80s

Hair accessories are another trend that pays homage to the 80s. Scrunchies, barrettes, and bows are all making a comeback, allowing individuals to have fun with their hairstyles. These accessories come in a variety of colors, textures, and embellishments, providing buyers with countless options to express their style.

Fun and Everyday Hair Accessories

Hair accessories not only provide a touch of playfulness, but they also make great gifts. Their versatility allows customers to wear them as bracelets or incorporate them into their hairdos. Sellers can focus on everyday pieces that can be seamlessly added to any look, encouraging customers to experiment and have fun with their hairstyles.

Selling Hair Accessories and Gift Ideas

For sellers specializing in hair accessories, it's important to optimize their product titles and tags to attract the right audience. Including keywords like "best friend gift" or "gifts for her" can help shoppers in their search. Additionally, offering hair accessories as add-on items can increase the average order value and qualify customers for free delivery, leading to higher sales.


As Etsy's 2020 trends indicate, chartreuse, 80s-inspired fashion, and hair accessories are hot trends to watch out for. By staying updated with these trends and incorporating them into their product lines, sellers can attract more customers and boost their sales. Whether it's through the use of vibrant chartreuse or the incorporation of bold 80s fashion elements, Etsy sellers have plenty of opportunities to thrive in the ever-evolving marketplace. So embrace these trends, experiment, and let your creativity shine!

I am a ETSY merchant, I am opening several ETSY stores. I use Etsyshop to find ETSY stores and track competitor stores. Etsyshop really helped me a lot, I also subscribe to Etsyshop's service, I hope more people can like Etsyshop! — Ecomvy

Join Etsyshop to find the ETSY store & products

To make it happen in 3 seconds.

Sign Up
App rating
ETSY Store
Trusted Customers
No complicated
No difficulty
Free trial
Browse More Content