Boost Your Etsy Sales with 34 Trending Digital Products

Table of Contents

1. Introduction
2. Understanding Digital Products
   • 2.1 Templates
   • 2.2 End Products
3. Top Template Digital Products
   • 3.1 Slide Deck Presentation Templates
   • 3.2 Media Kit Templates
   • 3.3 Business Branding Assets Templates
   • 3.4 Workbook Templates
   • 3.5 Email Signature Templates
   • 3.6 Resume Templates
   • 3.7 YouTube Thumbnail Templates
   • 3.8 Instagram Story or Post Templates
   • 3.9 Event Invitation Templates
   • 3.10 Stationary or Greeting Card Templates
4. Top End Digital Products
   • 4.1 Custom Business Logos
   • 4.2 Business Branding Packages
   • 4.3 Digital Planners
   • 4.4 Digital Planner Stickers
   • 4.5 Guides or eBooks
   • 4.6 Financial Trackers and Spreadsheets
   • 4.7 Digital Paper
   • 4.8 Stock Photography or Videos
   • 4.9 Custom Web Design Elements
   • 4.10 Printable Wall Art
   • 4.11 Printable Coloring Sheets
   • 4.12 SVG Files
   • 4.13 Lightroom Presets
   • 4.14 Brushes for Design Programs
   • 4.15 iPhone or Desktop Wallpapers
   • 4.16 Fonts
   • 4.17 Calculators
   • 4.18 Swipe Files
5. Conclusion

Introduction

In today's digital age, there is a vast array of digital products available for sale online. The potential to earn passive income from creating and selling digital products is incredible, as they can be created once and then set up to sell on autopilot. However, with so many different types of digital products to choose from, it can be overwhelming for sellers to decide which ones to offer. In this article, we will explore the top 34 digital products to sell online, specifically on platforms like Etsy. Whether you are a seasoned Etsy seller or just starting out, this guide will provide you with valuable insights and ideas to help you build a successful online business.

Understanding Digital Products

Before diving into the top digital products to sell, it is important to understand the two main categories of digital products available: templates and end products.

2.1 Templates

Templates are a starting point for customers to create their own customized products. They are editable and allow buyers to make changes to elements such as colors, fonts, and content. Templates can be created for various purposes, from slide deck presentations to business branding assets. By offering templates, sellers provide customers with a foundation to build upon, saving them time and effort in creating these items from scratch.

2.2 End Products

End products, on the other hand, are final products that are not editable by the customer. They are ready-to-use and instant downloads. Examples of end products include custom business logos, digital planners, stock photography, and printable wall art. These products appeal to customers who are looking for a finished product without the need for customization.

Top Template Digital Products

Now let's explore the top template digital products that you can sell online:

3.1 Slide Deck Presentation Templates

Slide deck presentation templates are popular among teachers, business owners, and individuals who need to create engaging presentations or pitches. By offering editable slide deck templates, you provide customers with a starting point to build their presentations while saving them time and effort.

Pros: Huge market demand for presentation templates. Enables customers to create professional presentations easily.

Cons: High competition in the market. Requires regular updates to stay relevant and competitive.

3.2 Media Kit Templates

Influencers often need media kits to showcase their audience demographics, number of followers, and relevant information when collaborating with brands. By offering editable media kit templates, you provide influencers with a professional and customizable tool to present their information to potential brand partners.

Pros: High demand among influencers. Customizable and versatile product.

Cons: Requires regular updates to cater to changing influencer needs. May require knowledge of branding and marketing.

3.3 Business Branding Assets Templates

Business branding assets templates are essential for business owners to establish a cohesive brand identity. These templates can include logo templates, business card templates, and promotional design templates. By offering these templates, you help business owners create professional and visually appealing branding materials.

Pros: Wide range of potential customers. Opportunities to offer bundle packages. Can cater to various niches and industries.

Cons: Requires designing skills and knowledge of branding elements. Strong competition in the market.

3.4 Workbook Templates

Workbooks are popular among business owners and individuals looking to organize and structure their tasks or content. By offering editable workbook templates, you provide users with a foundation to build their own personalized workbooks, saving them time and effort in creating one from scratch.

Pros: High demand for organization and productivity resources. Customizable product with room for creativity.

Cons: Requires designing skills and understanding of workbook structures. Competitive market.

3.5 Email Signature Templates

Professional email signatures add a touch of professionalism and branding to email communications. By offering editable email signature templates, you help individuals and businesses create visually appealing and consistent email signatures without the need for design skills.

Pros: Easy to create and customize. Can cater to various industries and professions.

Cons: Requires knowledge of email signature best practices. Limited customization options.

3.6 Resume Templates

A well-designed resume can make a significant impact when applying for jobs. By offering resume templates, you provide job seekers with a visually appealing and professional starting point to create their resumes. These templates can cater to various industries and job positions.

Pros: Strong market demand for resume templates. Opportunities to offer niche-specific templates.

Cons: Requires understanding of resume formatting and industry standards. Competition from free online templates.

3.7 YouTube Thumbnail Templates

YouTube thumbnails play a crucial role in attracting viewers' attention and encouraging them to click on videos. By offering ready-to-use YouTube thumbnail templates, you provide YouTubers with eye-catching designs that they can customize to suit their video content.

Pros: High demand among YouTubers. Customizable and easy-to-use product.

Cons: Requires staying updated with YouTube's thumbnail guidelines. Competition from free templates.

3.8 Instagram Story or Post Templates

Social media is a powerful marketing tool, and many individuals and businesses use Instagram to promote their content and products. By offering Instagram story or post templates, you provide Instagram users with a collection of graphics and designs they can customize for their social media posts, making their content more visually appealing.

Pros: Wide market reach due to Instagram's popularity. Opportunities to create niche-specific templates.

Cons: Need to stay updated with Instagram's design trends and features. High competition in the market.

3.9 Event Invitation Templates

Event invitations can be time-consuming to design, especially for individuals organizing parties or special occasions. By offering editable event invitation templates, you provide a convenient solution for customers to personalize their invitations, saving them both time and effort.

Pros: Versatile product with a wide range of potential customers. Opportunities to offer niche-specific templates.

Cons: Strong competition in the invitation industry. Need to cater to various event themes and styles.

3.10 Stationary or Greeting Card Templates

Personalized stationery and greeting cards are in demand for various occasions, such as birthdays, weddings, and holidays. By offering editable stationery or greeting card templates, you provide customers with the freedom to create unique and customized designs to suit their needs.

Pros: Opportunities to create designs for multiple occasions. Can target specific niches or demographics.

Cons: Strong competition in the market. Requires knowledge of design principles and occasion-specific styles.

Now that we have explored the top template digital products, let's move on to the top end digital products that you can sell online.

Top End Digital Products

4.1 Custom Business Logos

A well-designed logo is essential for businesses seeking to establish a strong brand identity. By offering custom business logos, you provide businesses with a personalized and professionally designed logo that represents their brand effectively.

Pros: High-value product. Opportunities for customizations and upsells.

Cons: Requires design skills and understanding of branding elements. Need to manage client expectations.

4.2 Business Branding Packages

Complete branding packages go beyond logos and include various design elements like business cards, letterheads, and social media graphics. By offering business branding packages, you provide businesses with a cohesive and comprehensive brand identity.

Pros: High-value product. Opportunities for customization and upsells. Can target specific industries or niches.

Cons: Requires understanding of branding principles and design skills. Need to manage client expectations and provide excellent customer service.

4.3 Digital Planners

Digital planners have become increasingly popular as individuals seek more organized and paper-free solutions. By offering digital planners, you provide customers with a functional and customizable planner they can use on their devices to stay organized and productive.

Pros: Growing demand for digital planning solutions. Opportunities to offer niche-specific planners.

Cons: Need to design user-friendly and visually appealing planners. Competition from free planner apps.

4.4 Digital Planner Stickers

Just like traditional paper planners, digital planners benefit from decorative stickers that add style and personality. By offering digital planner stickers, you provide customers with a collection of icons and designs they can use to decorate their digital planners.

Pros: Extension product for digital planners. Requires creativity and design skills.

Cons: Competition from free or low-cost sticker sets. Need to constantly update with new designs.

4.5 Guides or eBooks

Guides or eBooks are valuable resources that provide in-depth information on a specific topic. By offering guides or eBooks, you provide customers with valuable knowledge and insights they can use to improve their skills or gain expertise in a particular subject.

Pros: Evergreen product with long-term earning potential. Opportunities to target specific niches.

Cons: Requires expertise in the subject matter. Need to create high-quality and well-researched content.

4.6 Financial Trackers and Spreadsheets

Many individuals and small businesses require tools to track their finances effectively. By offering financial trackers and spreadsheets, you provide customers with customizable and user-friendly templates they can use to manage their budgets, expenses, and financial data.

Pros: High demand for financial organization tools. Opportunities to create personalized and niche-specific trackers.

Cons: Requires knowledge of financial tracking and spreadsheet software. Need to provide clear instructions for customization.

4.7 Digital Paper

Digital paper is a popular resource for crafters and designers who use digital backgrounds for their creative projects. By offering digital paper, you provide customers with a variety of patterns and designs they can use for scrapbooking, graphic design, or as digital backgrounds.

Pros: Broad market appeal. Can cater to different design styles and themes.

Cons: Requires creating high-quality and visually appealing designs. Potential competition from free resources.

4.8 Stock Photography or Videos

In the digital age, quality visual content is in high demand. By offering stock photography or videos, you provide businesses, bloggers, and designers with a wide range of professional and high-resolution images and videos they can use in their projects.

Pros: Constant demand for high-quality visual content. Opportunities to create niche-specific collections.

Cons: Strong competition from established stock photography platforms. Need to create unique and versatile content.

4.9 Custom Web Design Elements

Website owners often seek unique design elements to enhance their websites' aesthetics and functionality. By offering custom web design elements, such as website headers or navigational buttons, you provide website owners with visually appealing and professionally designed components for their sites.

Pros: High-value product. Opportunities to offer customizations and upsells. Can target specific website platforms.

Cons: Requires advanced design skills and understanding of web design principles. Need to provide excellent customer service and deliver on time.

4.10 Printable Wall Art

Printable wall art is a growing trend among individuals looking to decorate their homes or offices with personalized and affordable artwork. By offering printable wall art, you provide customers with a variety of designs they can print and frame based on their preferences.

Pros: Growing market for affordable and customizable wall art. Opportunities to create niche-specific designs.

Cons: Requires designing skills and understanding of print resolution. Need to create high-quality and visually appealing designs.

4.11 Printable Coloring Sheets

Coloring sheets are enjoyed by both children and adults as a relaxing and creative activity. By offering printable coloring sheets, you provide customers with a collection of designs they can print and color based on their interests and preferences.

Pros: Broad market appeal for children and adults. Opportunities to create themed coloring sheets.

Cons: Need to create original and visually appealing designs. Increasing competition from free coloring resources.

4.12 SVG Files

SVG files are scalable vector graphics that can be used for various purposes, such as clip art or cutting machine designs. By offering SVG files, you provide customers with ready-to-use designs they can incorporate into their projects, whether for digital or physical creations.

Pros: Versatile product for graphic designers and crafters. Opportunities to create niche-specific designs.

Cons: Requires understanding of SVG file creation and design software. Strong competition from free resources.

4.13 Lightroom Presets

Lightroom presets are pre-designed settings that can be applied to photos to achieve specific effects or styles. By offering Lightroom presets, you provide photographers, bloggers, and social media users with a collection of presets they can use to enhance their photos easily.

Pros: High demand for photo editing tools and presets. Opportunities to create niche-specific presets.

Cons: Need to create high-quality and versatile presets. Competition from established presets creators.

4.14 Brushes for Design Programs

Design program brushes are tools used by graphic designers and artists to create unique effects and styles in their designs. By offering brushes for programs like Procreate, Illustrator, or Photoshop, you provide creatives with a wide selection of brushes they can use to enhance their digital artwork.

Pros: Specific market for creative professionals. Opportunities to create unique and specialized brushes.

Cons: Requires understanding of design programs and digital brush creation. Need to constantly update with new brush designs.

4.15 iPhone or Desktop Wallpapers

Personalized wallpapers for smartphones and desktop computers allow individuals to express their style and preferences on their devices. By offering iPhone or desktop wallpapers, you provide customers with a collection of visually appealing and high-quality wallpapers they can use to customize their screens.

Pros: Wide market appeal due to the popularity of smartphones and computers. Opportunities to create niche-specific wallpapers.

Cons: Need to create visually appealing designs that fit various screen sizes. Competition from free wallpaper apps and websites.

4.16 Fonts

Fonts play a crucial role in design projects and branding. By creating and offering fonts, you provide designers, businesses, and individuals with unique typefaces they can use to enhance their visual content and create a consistent brand identity.

Pros: Opportunities to create unique and niche-specific fonts. Constant demand for new and creative typefaces.

Cons: Requires advanced typography skills and understanding of font creation software. Strong competition from established font foundries.

4.17 Calculators

Digital calculators serve as valuable tools in various industries and professions. By offering calculators as digital products, you provide individuals and businesses with user-friendly tools they can use to perform calculations specific to their needs, such as mortgage interest calculations or other financial calculations.

Pros: Target specific industries or professions. Opportunities for customization and niche-specific calculators.

Cons: Requires programming and mathematical skills. Need to create accurate and reliable calculators.

4.18 Swipe Files

Swipe files are a collection of templates or examples that individuals can use as inspiration or starting points for their own content creation. By offering swipe files, you provide customers with a ready-to-use resource they can use to improve their copywriting, website content, or marketing materials.

Pros: Evergreen product with constant demand. Opportunities to create niche-specific swipe files.

Cons: Requires knowledge and expertise in copywriting. Potential competition from free online resources.

Conclusion

In conclusion, selling digital products can be a lucrative venture, providing you with passive income and the flexibility to work on your own terms. By offering a variety of digital products, whether editable templates or final end products, you can cater to a wide range of customers and niches. Remember to stay updated with industry trends, provide high-quality products, and offer excellent customer service. With the right strategies and creativity, you can build a successful online business selling digital products on platforms like Etsy.